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Work With Linda

Experienced operational judgment, applied to the business you are building.

When the business has outgrown informal systems, I help you see what is limiting performance, decide what matters most, and build a practical path forward.

Over 35 years in operations Direct work with Linda Technology applied with purpose

Schedule a Conversation Explore the ways to work together
Linda Ghaffari
Engagement Navigator

Start with the business problem, not a package.

Different problems. A clearer starting point.

Recommended starting point

Audit and Action Planning

Begin with a focused review of the operation and its data. You receive a ranked 90-day plan measured with the EARN Standard.

01What is happening
02What is limiting performance
03What to do next
Directional guide. Final scope follows a conversation.
An operating method for a stronger, more resilient business

A clear starting point—and a system that grows with the business.

Find the constraint. Build only what the business needs. Keep it working.

  1. 1FindFind the constraint
  2. 2PlanSet the order of operations
  3. 3BuildBuild the operating system
  4. 4WatchMeasure what is changing
  5. 5CorrectTake corrective action

Corrective Action → Return to Find. Every correction begins the next improvement cycle.

Ways to work with Linda

Three levels. Start where it makes sense for your business.

Find. Plan. Build. Watch. Correct. Start with the level the business needs now.

Level 1 · Find + Plan

Audit and Action Planning

Find out where your business loses time and money, and leave with a ranked 90-day plan, measured with the EARN Standard: Employees, Advocates, Revenue, Net profit.

Audit and Action Planning packages are for businesses with 5 to 49 employees.
Bronze

Ops Snapshot Audit

$3,500

Written report, done remotely.

  • Intake questionnaire and financial review
  • Scorecard report
  • “Road to EARN” 90-day action plan
  • One-hour review with Linda on Google Meet
About 10 business days from completed intake.
Silver

Detailed Audit and Working Session

$5,000

Everything in Bronze, plus time with Linda.

  • A live working session on your fix list
  • A 30-day follow-up and evaluation call
Gold

On-Site EARN Audit

$7,500 plus travel

Everything in Silver, in person at your business.

  • A 4 to 6 hour visit at your location
Level 2 · Build

AI Operating System

Starting at $10,000Custom quote.

This is the AI version of an operating team and an admin team, built around your business. Instead of hiring and training more people to do repeat work, you get a system that does it, with guardrails.

  1. Find the needs. Linda studies how your business really runs and what it needs to improve your Employee, Advocate, Revenue and Net profit results.
  2. Design your custom process. Written steps and training material your team can follow from day one.
  3. Automate and streamline with AI. Helpers and workflows built for you, with guardrails. Built to save your team's time and labor, in running the operation and in everyday staff efficiency.
  4. Health watch. Daily checks on your system, so something slipping is caught and fixed before it costs you.

Your quote is built from what we find, and follows your size, how complex the problems are, and the solutions you choose. You buy the AI subscriptions your system needs, in your own name.

Level 3 · Watch + Correct

Ongoing Upkeep

Starting at $1,000 a monthOne-year term.

For any size business that has an AI Operating System.

A system only works if someone keeps watching it. Each month Linda reviews last month's results and checks that the plan for the month ahead is in place, with an action plan that keeps your AI tools current. Between reviews, an expert watches your daily checks. When something slips, we are told and we fix it. It never lands on you to figure out.

Fewer than 5 employees: hourly consulting at $300 an hour, or $3,000 for a full day, plus travel expenses. Focused help for a specific problem.

50 to 249 employees: a custom proposal.

Schedule a Conversation

AI and automation may be part of the answer. They are never assumed to be the answer.

What happens after the plan

You choose how the work gets carried forward.

Path A

Carry it out independently

Use the priorities and plan with your own team, advisors, and existing technology.

Path B

Build the AI Operating System

Work with Linda to reduce paperwork, preserve operating knowledge, create working tools, and keep your team focused on staff and customers.

Scope and terms are discussed directly.
Path C

Keep it working

Use ongoing review, health watch, and corrective action to keep the system current and the next plan in place.

Available after an AI Operating System is built.
How it works

What working together feels like.

  1. 01

    Listen

    Understand your business, goals, and what keeps getting in the way.

  2. 02

    Diagnose

    See the operation across people, process, customer experience, financials, and technology.

  3. 03

    Prioritize

    Identify what matters most and what will create the greatest leverage.

  4. 04

    Design

    Build a practical plan with clear owners, milestones, and measures.

  5. 05

    Implement

    Put the plan into action, using AI and technology where they genuinely help.

  6. 06

    Transfer

    Build internal capability so the improvement lasts after the engagement.

Experience behind the work

Operational judgment earned over 35 years.

Over 35 years in operations. 17 years in hotel operations and finance at Bristol Hotels & Resorts and FelCor Lodging Trust, companies with revenue over $500 million.

The thinking behind it

Technology comes after the operating question.

The value is not knowing how to add AI. It is knowing what the operation requires, where technology will create leverage, and how to make the change work in the real world.

“Anyone can access AI. Operational judgment is earned.”
Proof in practice

Built in real operations.

01

Revenue protection

A paper-based banquet-order process was producing incorrect invoices and unpaid balances. I redesigned and automated the workflow at its source, stopping the recurring errors and creating a process that could be replicated.

02

Labor performance

I built staffing standards that connected occupancy, service levels, roles, and hours to the financial statements—replacing subjective scheduling with a disciplined operating model.

03

Direct revenue and scale

I built early hotel websites and search programs, helped hotel-brand efforts reduce dependence on high-commission third-party channels, and later launched Valet Interactive with a 176-hotel portfolio.

Let's talk

Bring me the problem that keeps resurfacing.

We will determine whether you need a clearer decision, a stronger system, or hands-on implementation.

Schedule a Conversation